Customer offering

 

AXEL's customer offering combines two streams; - AXEL Products and AXEL PremiumTM services.

 

Lubricating grease products from AXEL are defined by a Customised LabelTM strategy, which means that every product leaving our plants is customised to the needs of our customers and labelled in their name. We do not market any parallel brands ourselves.

 

This consistent approach is unique and our customers can partner with us in confidence, knowing that AXEL does not compete at the end-user market.

 

Products and PremiumTM contents are described in further detail under the respective headlines.