Marketing & Sales
AXEL is committed to its customers' successes
An important part of this success is based on education and on effectively communicating the benefits and advantages of specific grease formulations to end clients.
AXEL develops customer-specific educational, promotional and sales tools that very effectively highlight the superior performance, durability and ROI of the customers' greases.
These customer-branded tools help our customers clearly differentiate themselves from the competition.
Examples of these marketing & sales value-added services include:
- Development of client specific marketing & sales tools: brochures, flyers, handouts.
- Industry Guides
- Case study presentations and ROI analyses
- Sales training seminars in the field and in-house
- Graphical illustrations and animations to clearly show grease benefits
- Mobile sales presentations for iPad including animations, videos, interactive images, picture galleries and more
- Highly engaging and effective mobile sales presentations that customer reps love to give and customer prospects enjoy hearing
More Info for Marketing & Sales